WHY ACCOUNTING RESULTS ARE GARBAGE

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WHY REAL BUSINESS LEADERS NEED THE NUMBERS

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it is not enough to have soft skills to be a business leader. it is not enough to work hard. it is not enough to be creative and know your customers and your product really well

it is not enough because of the financial numbers:
  • a business is run for profit
  • all stakeholders need their return
  • continuity must be ensured
a business leader ultimately must deliver in terms of financial numbers

that means:
  • knowing what the numbers are
  • communicating the numbers to the team and the stakeholders

the numbers are like a compass. you can use them to check where the ship is going. you can measure the effect of past decisions and forecast what will happen in the future

the financial numbers represent knowledge. knowledge is power. power that can be used for team building and taking leadership


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